Gina Waggener

Gina Waggener

Executive Director at OC Event Solutions

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Gina's bio

Gina Waggener is the Founder and Executive Director of OC Event Solutions, Inc. With over 10 year experience as a professional photographer with extensive sales and marketing experience for clients in the US and overseas. She has managed all aspects of event planning, securing sponsors, establishing long-term vendor relationships, event pre-production, execution and fundraising for small to mid-size business. As the Marketing and Events Director she increased event revenue and public appeal by forming stretgic partnerships with non-profits. Gina is most known for her ability to increase public appeal by creating marketing solutions that amplify the message, attract media attention and brand clients. Small business is her speciality in which she is able to customize marketing programs that increase sales.


  • Member AFP (Association of Fundraising Professionals
  • Council Member Irvine Women's Interfaith
  • Board Member of Satori Project | Satori Wellness
  • 2014 Women in Business Nominee | Orange County Business Journal
  • 2015 Excellence in Entrepreneurship Awards Nominee | OCBJ


Experience

Explore my professional history and get to know the companies I worked at and the roles and responsibilities I've been assigned.

2013 - Current

Executive Director

OC Event Solutions

2013 - 2014

Marketing Director

the shed fine art

2011 - 2013

Director of Special Events

Guard a Heart Charity

2009 - 2011

Marketing Director

Parenting OC Magazine

2008 - 2009

Account Executive

Thomasnet Southern California

2006 - 2008

Realtor Associate

Pacific Realty Ventures

2001 - 2008

CEO/ Professional Photographer

GF Productions, Inc

1999 - 2001

Executive Recruiter

The Options Group, Inc

Executive Director

OC Event Solutions

OC EVENT SOLUTIONS increases public appeal by helping clients create dynamic events that amplify their message, attract media attention and brand their name through strategic partnerships. Many of the firm's clients do not have the budgets for a full-time marketing team. OC Event Solutions provides tailored solutions that are cost effective, and in doing so, have become trusted advisors to clients. The business customizes marketing strategies and believes in hyper local partnerships. Acting as more than just marketing people, OC Event Solutions helps clients structure and build their business.

Marketing Director

the shed fine art

> Advertising Campaigns
> Online /Print
> Social Media
> Artist Representation
> Event Planning
> Monthly Art Event
> Workshops
> Website
> Management
> Photography

Director of Special Events

Guard a Heart Charity

Guard A Heart Foundation / Special Events Director
• Brand the start-up charity by creating targeted events and programs
• Worked with start-up team to define job roles, set goals and coordinate all aspects of event
planning
• Implemented contact management systems and grow data base from 0 to over 20,000 in less than 12months
• Built the GAH Brand into a monthly newsletter and event calendar
• Create, Pitch and negotiated contracts for events (including Charity of Choice)
• Prospected and secured public awareness partnerships
• Branded Founder Estrella Harrington through unique media campaign securing the placement as Charity of Choice for many events including Ms America 2012
• Spearheaded and developed the VIP Fashion Show which featured 4 of OC’s top restaurants catering heart healthy dishes, 3 fashion designers showing their lines to OC VIP and media attendees
• VIP fashion show received international attention, including event sponsorship from CBS New York, featuring GAH on the marquee of Times Square during the 2012 NYC Christmas Tree Lighting ceremony, the Macy’s Thanksgiving Day Parade, and New Years Eve
• Middle East noticed the good deeds by GAH and invited Aviir to the 2012 Middle East Health Congress.
• Aviir’s heart testing technology secures a 12-county Middle East deal
• Revenue milestones reached ahead of schedule secured the $10 Million round of funding for Aviir’s Cardiac Risk Test

Marketing Director

Parenting OC Magazine

Marketing Director

> Market POC brands through e-marketing, social networks, media partnerships (trade, other event partners and POC products at all POC events)
> Build up the OC Woman network into an internet and events social club,beginning with the P-Lady cruise
> Contribute to redeveloping the POC website working with outside vendors, increasing traffic, adding functionality and maximizing revenue
> Create event marketing material working with graphic designers
> Photography services: Magazine Covers, Cover contests and events

Account Executive

Thomasnet Southern California

Account Executive

> Client Development Consultant responsible for new customer accounts
> Develop B2B strategies for business with web based marketing and advertising
> Advertising Consultant for existing customer accounts and introduce new products to increase renewals revenues
> Develop business proposals and press releases
> Sell Industrial websites and advertising on thomasnet.com

Realtor Associate

Pacific Realty Ventures

> Sell Single family and investment residential properties
> Specialized in servicing military and 1st time home buyers
> Developed and utilized sales networks, farming and advertising to generate new business
> Marketing and photography of residential and commercial properties

CEO/ Professional Photographer

GF Productions, Inc

> Photography services for commercial and wedding industries
> Supervise a team of 4 photographers and 3 assistants
> Develop client base and referral partnerships
> Design booth displays for trade shows and promotions
> Coordinate schedules, crew management and budget
> Work with creative team to develop and pitch concept to prospective client
> Multi tasked liaison between client, talent and creative team

Executive Recruiter

The Options Group, Inc

> Worked with several start up firms to create staffing plan, job descriptions and hiring process models
> Planned and set goals, coached and counseled clients
> Served as liaison between employer and employee
> Prospected and marketed business accounts with customer follow-up, sales administration and contract negotiation
> Expanded existing relationships with corporate customer base by leveraging global resource network system
> Represented The Options Group at recruiting and industry networking events
> Developed relationships with Global 500 firms: Credit Suisse First Boston, Goldman Sacs, Lehman Brothers, Bank of Hawaii and Merrill Lynch

Skills

A concise list of some of the most valuable professional skills I possess. My tricks of the trade and what I can bring to the table.

Sales

Management

Customer Service

Consulting

Public Relations

Photography

Social Media

Advertising

Social Networking

Marketing Strategy

Press Releases

Fundraising

Online Marketing

Event Management

Event Photography

Photoshop

Lightroom

Trade Shows

Coordinating Events

Weddings

Charity Marketing

Testimonials

Hear what some of my clients and colleagues have to say about me after working together on various projects throughout my career.

Seyedeh Tina Sadri M.A,M.F.T

Newport Mental Wellness

“Gina is an amazing photographer. she is very kind, loving and makes you super comfortable and she takes great pictures. I highly recommend working with her .”

Vicky Lee / CEO Business Coach

Meaning and Life Purpose

“Gina is well-connected! Gina introduced me to spiritually minded successful entrepreneurs in Orange County, Ca. What I appreciated most is her hyper-local partnerships and connections with large media outlets.

Indhushree & Will

wedding couple

“Gina was the photographer for my wedding. The pictures were incredibly beautiful, and she and her partner were extremely courteous and professional. We have a wonderful collection of memories, thanks to Gina's talent, work, and commitment

Antonia Edwards / Gallery Owner

Antonia Edwards Fine Art

“Gina has a really great way with people, getting to know them and all their multi- facets, which she then applies to each client's specific marketing goals. Her photography is beautiful, she has a great eye for the shot and really captures the essence of the person, the best moments and scenes of an event, and delivers incredible office/ store shots for personal or professional use. You will be thrilled when you have Gina working with you to help take your personal or professional dreams to the next level!

Susan Jeske

Ms America Pageant

“Gina has been the photographer for the Ms America Pageant since 2011 and her photographs are beautiful! She is easy to work with and my titleholders love her!

Jobeth Prudomme

Firebrand Media

“OC Event Solutions is a master at bringing together a well thought out, creative event by merging contacts and sharing resources toward a mutually beneficial relationship. Gina is like a Facebook; to know and work with her you get the benefit of knowing and working with her other contacts. Her success in marketing stems from a tried and tested formula that we have seen work at its best when she is allowed to implement the combination of print, social and word of mouth medias. She has taken advantage of all Firebrand Medias websites, e-blast, calendars, print and sponsorships.

The most impressive event on a large scale was a Guard-a-Heart’s fashion show held beach front at the Strand’s clubhouse in Dana Point. Gina of course not only coordinated the show, models, and fashion but the food stations from several local chefs, reflected the health conscious atmosphere following the mission of Guard-a-Heart, down to the grapefruit cocktail from Tommy Bahama’s. Every detail down to the limo ride from a convenient parking lot, to the gift bags was well thought out to benefit the donations of the vendors and the heightened enjoyment of the attendees. There was media coverage from all the Orange County magazines and websites, and a sponsorship from Firebrand’s Laguna Beach Magazine.

She has put together multiple “Pampered Lady” events merging beauty vendors for a day of enjoyment for ladies at spas and on Newport Harbor Cruises. She included celebrities, photo party pics, food, facials, pedicures, drinks, gambling and a day of pampering fun with great ladies.

For smaller clients Gina has a formula for custom events driving people into the store, gallery or restaurant building a loyal repeat customer. Our philosophy though the marketing and advertising is building one happy customer at a time and they will spread to work to two more and so on…”

Janeane Bernstein, Radio Show Host

KUCI 88.9fm

“Gina is an asset to any project. Her attention to detail and work ethic is a rarity. She thinks outside the box, with creativity and foresight, and not only brings an event to life, but makes them unforgettable. If you are lucky enough to book Gina for an event, you will gain a professional relationship that will last longer than most. She is truly genuine and a class act.

Jenna Lobos, Entrepreneur / Model

Founder of BeautyMark Organics

“I have worked with OC Event Solutions on several occasions as part of the talent for events that they have put together for small business’s. The team has the ability to gather local music, media and community in a friendly-like atmosphere, creating a buzz for the featured venue. Gina’s expertise in photography brings an added bonus to the event, capturing special moments of the night!

Estrella Harrington, Founder

Guard-a-Heart Foundation

“OC Event Solutions was an integral part of marketing and events for the Guard-a-Heart Foundation during it’s first 12 months of start-up. They created and produced eight successful events that resulted in us exceeding our goal. We wouldn’t be where we are today without them.
Estrella Harrington, Founder, Guard-a-Heart Foundation

Sue Osborne

Owner & Operator of Coastal Arcadian in Dana Point

“I have known & worked closely with Gina for more than 8 months now, & feel 100% secure that in praising her talents, her INTEGRITY is so in tact that she will always be there for me & uphold our relationship….regardless of any alluring, profitable offerings from others.She represents my businesses with CLASS, INTEGRITY, INTELLIGENCE, & AN UNBELIEVABLE WORK ETHIC. When so many today professionals call themselves to be a ‘photographer’ she truly IS a professional. When others profess they will ‘follow it through’, Gina actually does. She has gone well beyond our original business plan to help me develop an almost impossible creation into a slowly forming reality. She is a rare gem & if she decides to work with you, consider yourself blessed!

Contact

Get in touch with me if you would like to do business together, share an idea or just say hello.

Orange County, California Area

949-276-1999

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